Jane Austin

10 Easy Ways to Irritate Your Design Team


How can good design be integrated into your business profitably? Jane will answer this question by considering the ‘anti-problem’. She will share 10 ways designers and business people can guarantee their behaviours and activities will ensure they never see eye-to-eye, their efforts will be wasted and everyone involved will know it is not their fault.

You will probably recognise most of these techniques in action in your own organisation. That is the anti-pattern.

If things are going to change for the better, do the opposite.

About Jane

Jane is an award-winning designer and has spoken and given keynotes at conferences all over the world (she once flew to Chile for the weekend to do a talk – ask her about the earthquake).

She loves building high performing design teams and helping make companies, big or small, more customer centred.

She currently works as Director of Product Design at Babylon Health, whose mission is to put an accessible and affordable health service in the hands of every person on earth.

Prior to this she led the design team at MOO, grew the team at The Telegraph from one to twenty, at the same time as leading the redesign of the website and several apps, and has worked at GDS (home of gov.uk), in an online trading firm, in start-ups and in agencies.